Why Tobacco Marketing in Stores Matters
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Monday, January 23, 2012 | Categories:
Each year in New York, 24,100 kids become daily smokers. Tobacco companies call them “replacement smokers.” You call them your children. Children are exposed to a tremendous amount of tobacco marketing in our grocery stores, convenience stores and pharmacies. Exposure to retail tobacco marketing is a primary cause of youth smoking. The tobacco industry spends almost $1.1 Million EVERY DAY in New York State to market its deadly products in stores. From posters and signs inside and outside stores, to well-lit displays behind the counter, the tobacco industry spends more money to market cigarettes than the junk food, soda, and alcohol industries combined. The merchandising of tobacco products and its associated advertising materials have a tremendous effect on the perceptions of smoking in children. Studies have found that youth who shop frequently in stores that contain tobacco product displays are more than twice as likely to begin smoking than those who do not. It is clear that tobacco industry marketing in retail stores is a problem with consequences that stretch far into the future for today’s children. It is now in the hands of citizens, their towns, and cities to examine the problem and determine how they can minimize the impact of Big Tobacco’s marketing of its deadly products to Chemung, Schuyler, and Steuben county children and teens each day From the Southern Tier Tobacco Awareness Community Partnership.Institute for Human Services